Tobacco Company Strategies Towards Health Awareness Essay Example for Free

Tobacco Company Strategies Towards Health Awareness Essay Threats faced by the tobacco company is the raise of awareness on the hazard of smoking and the big increament in taxes. The awareness campaign usually came from the local government which tax is paid to. On the other hand, number of smokers keep on rising each day eventhough the proggresive campaign towards the awareness of hazards of smoking. Several resistance towards the development of tobacco company. Like wise, the company has to raise the good image of their company. By doing this, the bad image as a tobacco company which lead to unhealthy life style will be reduce. They tried to emerged with a lot of positive approach towards the effort on banning smoking in public area. The world tobacco industry generated sales of almost $721 billion in 2010 according to analyst. Cigarettes represent the leading market segment with revenue exceeding $681 billion, which accounts for almost 95% of the overall market. The yearly rate of market growth is expected to accelerate to be 4. 5% until 2015, bringing the market to almost $890 billion. The tobacco market involves the retail of tobacco, cigarettes, cigars, cigarillos and chewing tobacco. There are currently around 1. billion smokers in the world; this figure is expected to climb at a rate of almost 4% per year. Tobacco is grown in over 120 countries worldwide, using close to 4 million hectares of total agricultural land available globally. Around 12 million cigarettes are smoked every minute around the world. Around 35% of men in developed nations smoke, compared with 50% of men in developing nations. Abou t 22% of women smoke in developed nations, compared with less than 10% in developing nations. Cigarettes represent the largest share of the tobacco market in sales volume and value. Though consumption levels have fallen, the absolute number of smokers has been climbing along with the global population and disposable incomes, reports Global Industry Analysts. China is the largest regional market for cigarettes. Cigars do not generate the same sales or sell in the same high volume as cigarettes. In a more recent trend, the social cachet attached to cigars has been boosting sales. As consumers become more health conscious, they are opting for cigars for their lower level of harm to health. Cigarillos, which are cigars that way less than three grams, represent the market segments recording the most rapid growth. In the past, cigars have been much less marketed than cigarettes, associated with a different demographic (that of the older male), and have not been paid much promotional attention by companies. Advertising of cigars is on the rise, along with aromatic filter varieties, which appeal more to younger and female demographics, and there are increasing numbers of tobacco-only stores in operation. The three leading companies in the global tobacco market are Philip Morris International, China National Tobacco Corporation and Japan Tobacco. Philip Morris International is the world’s largest tobacco company, which sells its products in 180 countries, and held a 16% stake in the international market outside of the US in 2010. Excluding China, the company holds almost 28% of the global market. As tobacco consumption in developed countries declines due to health awareness, tobacco companies are concentrating more on developing countries, including Latin America, Asia, and the Middle East. The industry is focusing its efforts on advertising strategies such as offering low-risk products and re-launching existing products to attract female consumers. More recent product offerings include cigarettes flavored with mint, citrus, and vanilla, and low-risk products with reduced toxins and carcinogens or free of nicotine. The global tobacco industry continues to struggle with negative publicity due to health concerns, high taxes, and state regulations. Once seen as a social pass time, smoking is now perceived as anti-social and damaging to health, causing premature deaths and lunch cancer. Companies are now required to include health warnings on their product labels and are no longer allowed to undertake marketing campaigns. For example in America, the tobacco industry has funded state initiatives that provide resources to help smokers quit smoking as per the  Master Settlement Agreement  regulated by the U. S. government. For example,  Phillip Morris  USA operates a  Ã¢â‚¬Å"Quit Assist†Ã‚  website that acts as a guide for those who choose to quit smoking. Companies and organizations can sponsor events, programs, festivals, performances, individuals, groups, teams, equipment and/or facilities, by providing financial support for activities, promotions and services. Sponsorship refers to the donation of money, services or in-kind support in exchange for recognition of the donation (e. g. , being listed as a â€Å"sponsor† of an event, production or competition). Many companies, including tobacco companies, engage in sponsorship for the purpose of promoting a product or a cause, supporting a needy group, establishing name recognition for a company or brand, earning publicity for a â€Å"good deed,† or building an image for a company, organization or product.

Graduation Speech: I Will Miss You All! :: Graduation Speech, Commencement Address

It's only been two years here, and I have grown to love this school. It's funny because when my dad told me about Tates Creek High School (TC) I begged him not to make me go there. It just didn't sound interesting. I felt like I wouldn't belong and I figured that I wouldn't get along with any of the teachers, but boy was I wrong! I never thought that TC would have changed me, and get my life back on track. First of all, everyone is always complaining about the uniforms, but I love them! All I have to do is throw it on in the morning. I don't even have to make them match or anything. One day I got up a few minutes before school stared, but since I didn't have to pick out my clothes I was still on time. It's so easy, no one is judging you because they have the exact same thing on. Now, to the teachers. What could I do without them? I remember one time during the year I had some family issues. The teachers could see that in my work and in the way I was acting, something was wrong with me. So basically every teacher talked to me to see what was going on and helped me to raise my grades back up. That is why it's so great to have that one on one attention. All the teachers, also make class endurable, and entertaining. They make it more fun to learn and put it in a way that makes me want to learn. They also are always going out of their way for me. I can't think of a time I have asked a teacher to help me with something or go over something and they have said "no I'm busy or "no I can't." It's always "sure, when?" I never would have guesssed that an acronym could change me, but it has. That acronym is C.R.I.S.P. C.R.I.S.P. inspired me to be a better person. Its great having that writeen everywhere and seeing it every day. I actually try to be a citizen, and try to respect and try to show initiative, and well you guys no where I'm going with this. I am just grateful for having something that inspiring 24/7. I never thought that I would say this, but I am happy how strict the school is.

King Kong Remake Analysis Essay

Movies have shown throughout our time that there is a strong underlying theme or message that can be unseen to most. It can be a minuscule significance to some, who focus on the violence and special effects, but once you start looking back at the big picture of certain films, there is so much more. A lot of people tend to focus on what is being filmed instead of how it’s being filmed. The difference is remarkable between the two films King Kong (1933) and the remake of King Kong produced in 2005. The perspective of how the story played out is very different between the two films. On one end, in the original, Kong is portrayed as a violent beast similar to a Godzilla type figure that is a huge threat to civilization. In the remake, it brings a deeper relationship to Kong to humanize his character. The audience can feel his emotions and reactions in a much bigger way to show he might be a powerful beast, but has a big heart too. The difference of how scenes are depicted by each director seems to be complete opposite visions of how the story plays out in each film. It’s interesting to see overtime how the outlook on how man deals with nature has dramatically shifted. Both films underlying messages can be very unnoticed with all the action, adventuring, and amazing special effects going on in the film. This ultimately makes it harder to pick out how power obsessed America was in the original, and how destructive we really are with nature today. It’s very apparent that both movies follow the same story line and plot, but how it is seen through the director’s eyes is very different. In both movies, the humans seem to be very destructive and disrespectful to nature. This is seen a lot more in the remake. Throughout original King Kong you never get that close to Kong to see how he feels and why he feels certain ways. A lot of the scenes with him in it displays very destructive behavior of him killing and tearing things apart. It sets him up as a monstrous figure similar to Godzilla, whereas the other movie personifies Kong as more of a humanized beast that is just looking for love and understanding. The newer film shows this by longer drawn out scenes between Ann and Kong that are almost intimate. Even though Kong cannot talk, the audience can tell how he’s thinking by facial expressions, along with his grunts and roars. It’s understandable the older film wasn’t able to show these certain sides of Kong due to technology and outdated special effects, but they still repeatedly display Kong’s actions and intentions strictly out of violence. In the original Kong, he is captured and put on display in New York City; he breaks out and is immediately enraged by the situation. He begins to run around the city damaging buildings, killing innocent civilians, and causing complete chaos. This again shows how Kong is a problem with society and a huge threat to anyone near him. Putting his image as this out of control beast brings the element that we have to conquer nature to express our true power with weapons and technology. This scene dramatically differs in the new film. Once Kong breaks free of captivity while being put on display on the stage, his focus is not on destroying and causing harm. His motivation is fully on being reunited with his love Ann. When he finally gets back together with her, they show just the two of them playing together in the snow at central park. They are laughing and enjoying themselves in a peaceful setting, showing that Kong means no harm at all. Until all of the sudden police and military forces interrupt the two with bombings, which puts a sense of how we are the evil force in the movie. Putting Kong on display like he was shows how we really do not respect nature. Its seen so much today that we start to treat animals as objects or material things to be used for our pleasure. Whether animals are used for food, or put in an exhibit at a zoo, it’s very apparent the respect for them is fading. A lot can argue that we need these things to survive or for our entertainment but we definitely go overboard. Our country does not think twice to slaughter millions of animals each day just for our benefit. It also wouldn’t be uncommon to see an animal’s head put up on display on a wall similar to a trophy or family picture. This develops a huge consequence because we don’t ever stop to think from the animal’s point of view. It seems to result in a lot of selfish acts by humans who don’t think twice about treating animals this way, which ultimately destroys their true worth of living beings. In the remake of King Kong, Kong is seen as a protector to Ann. He does not let anyone else harm her and never takes his eye off of her. No matter what the situation seems to be, his full focus is on Ann. In the original she doesn’t seem to be his top priority, and seems like he’s more about showing off how strong and powerful he can really be throughout the film. It’s very apparent in the scene where Kong battles two Tyrannosaurus Rex in the jungle on Skull Island. In the original, Ann is sitting off to the side watching from a distance very frightened. Kong continues to battle and barely acknowledges Ann and seems to worry more about his own well-being. There was even a point where she is pinned under a tree during the battle, and Kong doesn’t seem to notice her presence or screams until he’s finished with his fight. It is completely different in the new film. During the whole scene while fighting the Tyrannosaurus Rex, Kong has Ann wrapped up in his hand, and never lets go. He keeps her close to him at all times and makes sure she doesn’t get harmed. It really shows how Kong means well and looks out for her, almost as her guardian as they go around Skull Island. By doing this, the film really shows how Kong ultimately has good intentions with Ann. Seeing how he will defend Ann by any cost, shows that she has a place in Kong’s heart and he really does mean well. Even though Kong shows his loyalty out of violent acts, it’s still very obvious he does this strictly to protect the ones he cares about, bringing the viewers on Kong’s side. It shows how she is a true priority to Kong and his intentions are for the best, making him a more respectable character that doesn’t deserved to be captured. Building Kong’s character up as a protector and intelligent beast really puts the spotlight on us that we are the destructive force. This seems problematic today with all of the poaching and extinctions of our beloved animals, which we are the main contributors to. There are many cases where laws have been established because of people killing animals for clothing or cosmetic purposes. It shows we don’t believe these animals’ lives are worth much. It’s almost every day where you can see a commercial about donating money to help save or adopt some type of animal in need. When in reality, we probably wouldn’t need to do that if we made sacrifices ourselves to help protect our animals and environment. The last scene where Kong is shot down climbing the Empire State building makes arguably the biggest impression on how destructive we really can be to nature. As seen in the original, Kong is a huge problem in society and an untamable beast. This is a big reason why when the military and police forces are called in, they are portrayed as the hero type image saving the day. It shows it in a big way that we won’t be conquered by something like this, and humans can over power nature at the end of the day. However in the remake, it seems to be the complete opposite. Throughout the film the audience grows closer to Kong, and the last thing that is wanted is for him to be harmed. He has shown that he is loyal to Ann and just wants to be loved. That’s why when the airplanes are called in to destroy Kong; it’s almost hard to watch. It’s apparent that Kong did not want to be captured, and we now have to use violent force against him just because us humans can’t respect nature. It really shows how hypocritical we are and selfish the society can be. When captured he was praised and displayed as â€Å"The Eighth Wonder of the World†, but after breaking free, he needs to be killed. Humans never really look back and see how he might be feeling about ripping him out of his home, thinking he is just some type of ignorant animal that is to be put on display for everyone to look at. It definitely symbolizes how power hungry our country is. We are always trying to fix other countries problems and colonize the world when we have enough issues of our own to work out. In the end the military forces and planes bring Kong to his death, which presents another problem of how we use our technology available to take control and overpower situations. A lot of people view Kong as a problem and a threat to society because you see how violent and powerful he can really be. This is true, but that’s the exact reason we do not need to be capturing and taking Kong out of his environment. If we would have just let him be in peace in his own environment where he belonged, there would be no reason for having to kill him, But America’s greed for fame and money overpowers that in this film. It really goes to show how we are the destructive ones that have no respect for nature and it’s ultimately our fault this happened. It’s very vital to the viewers watching to see the significant themes shown throughout the films. It’s surprising how the same story can be displayed but with completely different underlying messages. The newer and drawn out film really enables the audience on how Kong is feeling throughout the film. It makes a huge impact on how you view everything else. Protecting and conserving nature seems to be the least of our priorities and degrades the worth of animal’s lives. Many viewers always look at it as â€Å"Beauty killed the Beast†, when really I believe we killed the beast with our destructive and selfish plans regarding nature’s finest things.

Comparing the Portrayals of the Villains from Tell-Tale...

Comparing the Portrayals of the Villains from Tell-Tale Heart and The Speckled Band The two villains in â€Å"Tell-Tail Heart† and â€Å"The Speckled Band† both have similarities and differences in their portrayals of murder, conveyed in the stories. They have disparities between motives and methods of murder, although there is a resemblance in the masterminds of murder. The villain in â€Å"The Speckled Band†, Dr. Grimsby Roylott was married to Mrs. Stoner in India who is prosperous with her wealth, but she had died in a train crash and bequeathed the sum of  £1000 to Dr. Roylott. This money was enough to fulfil the family’s needs as they moved into an old ancestral house in Stoke Moran. Roylott†¦show more content†¦Edgar Allan Poe creates a stereotypical villain in â€Å"Tell – Tale Heart†, because the killer always stalks the man in the â€Å"dead of the night†, especially when he is asleep. The realisation of this is that the victim is left vulnerable; a perfect scenario for the villain to assassinate. The killer is â€Å"patient† too, which would symbolise him deadly because a stereotypical murderer assassinates and scrutinises his victim without knowing his presence. The villain proves that he is bloodthirsty as he â€Å"dismembers† the corpse, by cutting off the â€Å"head, arms a nd legs†. This directly devises images of disgust as the corpse is mutilated, which would portray the slaughterer’s villainy temperament. He believes: â€Å"what you mistake for madness is but over – acuteness of the senses?†. We are unsure of his sanity, because he amazingly adjudicates his rights when we know his actions are unreasonable in society. Dr. Grimsby Roylott is an antagonistic person, who constantly finds disgust of other characters in his presence in the story. Sir Arthur Conan Doyle has included great detail of the description of Dr. Roylott; â€Å"high, thin fleshless nose.† It establishes a depiction of a bird to kill a prey to replenish his hunger. This relates to the portrayal of a stereotypical villain, because it manifests evil from death. A